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  • Digital Media : Human–Technology Connection
    Digital Media : Human–Technology Connection

    Digital Media: Human-Technology Connection examines what it is like to be alive in today’s technologically textured world and showcases specific digital media technologies that makes this kind of world possible.So much of human experience occurs through digital media that it is time to pause and consider the process and proliferation of digital consumption and humanity’s role in it through an interdisciplinary array of sources from philosophy, media studies, film studies, media ecology and philosophy of technology.When placed in the interpretive lens of artifact, instrument, and tool, digital media can be studied in a uniquely different way, as a kind of technology that pushes the boundaries on production, distribution and communication and alters the way humans and technology connect with each other and the world.The book is divided into two sections to provide overarching definitions and case study specifics.Section one, Raw Materials, examines pertinent concepts like digital media, philosophy of technology, phenomenology and postphenomenology by author Stacey O Irwin.In Section Two, Feeling the Weave, Irwin uses conversations with digital media users and other written materials along with the postphenomenological framework to explore nine empirical cases that focus on deep analysis of screens, sound, photo manipulation, data-mining, aggregate news and self-tracking.Postphenomenological concepts like multistability, variational theory, microperception, macroperception, embodiment, technological mediation, and culture figure prominently in the investigation.The aim of the book is to recognize that digital media technologies and the content it creates and proliferates are not neutral.They texture the world in multiple and varied ways that transform human abilities, augment experience and pattern the world in significant and comprehensive ways.

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  • The Paradox of Connection : How Digital Media Is Transforming Journalistic Labor
    The Paradox of Connection : How Digital Media Is Transforming Journalistic Labor

    Using a framework of online connection and disconnection, The Paradox of Connection examines how journalists’ practices are formed, negotiated, and maintained in dynamic social media environments.The interactions of journalists with the technological, social, and cultural features of online and social media environments have shaped new values and competencies--and the combination of these factors influence online work practices.Merging case studies with analysis, the authors show how the tactics of online connection and disconnection interact with the complex realities of working in today’s media environments.The result is an insightful portrait of fast-changing journalistic practices and their implications for both audiences and professional identities and norms.

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  • Digital Media Production for Beginners
    Digital Media Production for Beginners

    Written for the non-specialist media producer, this book offers a practical and engaging guide to basic digital media production using modern equipment and software. As media production tools and software become more pervasive and traditional media jobs scarcer, today’s media professionals are now expected to be content creators across multiple forms of media, often working with little more equipment than a smartphone.In this accessible manual, Griffey explains how well-crafted media can help sell products, bolster subscriptions, and influence public opinion—and how to go about crafting it in a landscape of high-speed social media consumption.Topics covered include the basics of photography, film, video, and audio production, as well as animation and building websites.Readers will learn not just how to shoot or record content, but also how to edit, compress, and share it, considering the most appropriate file types, equipment, software, and platforms to use for each scenario.After reading this book, students will understand best practices associated with almost every area of media production and possess the essential skills to get the job done. This book is an essential companion for students in communication disciplines, including PR, advertising, journalism, and marketing, looking for a solid grounding in digital media production to prepare them for the competitive job market.

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  • Online SEO & Digital Media Marketing Diploma Course
    Online SEO & Digital Media Marketing Diploma Course

    Learn the basics of marketing with the Online SEO and Digital Media Marketing Diploma Course Includes modules on email marketing, SEO and social media (including Facebook and Twitter) Teaches you all you need to excel in the world of online marketing as a professional or beginner Focus on data analytics, SEO keywords, website monetisation and plugin installation Taught through video tutorials, online materials, recommended reading and assessments Includes 35 hours of guided learning hours made up of real-time contact and guidance Get a professional qualification endorsed by TQUK and Ofqual Awarding Organisation Accredited by CPD and awards 40 CPD points upon completion See Full Details for product specifications Save on the  Online SEO and Digital Media Marketing Diploma Course - now only 7.99 pounds  

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  • What is the difference between media production and media design?

    Media production involves the creation and execution of media content, such as films, television shows, and podcasts. It focuses on the technical and logistical aspects of bringing a media project to life, including filming, editing, and post-production. On the other hand, media design involves the conceptualization and visual representation of media content, such as graphic design, web design, and user interface design. It focuses on the artistic and creative aspects of media, including layout, color, typography, and user experience. In summary, media production is about bringing content to life, while media design is about shaping and presenting that content in a visually appealing and effective way.

  • Should one study marketing and digital media or business administration?

    The choice between studying marketing and digital media or business administration depends on one's career goals and interests. If someone is interested in the creative aspects of marketing, such as branding, advertising, and social media, then studying marketing and digital media would be a better fit. On the other hand, if someone is more interested in the overall management and operations of a business, then studying business administration would be more suitable. It is important to consider one's strengths, career aspirations, and the specific skills and knowledge they want to acquire before making a decision.

  • What is the connection between Prada and leather production?

    Prada is known for its high-quality leather goods, and the brand has a long-standing relationship with leather production. Prada sources its leather from tanneries in Italy, where the company is based, and is committed to using only the finest materials for its products. The brand's dedication to craftsmanship and attention to detail has made it a leader in the luxury leather goods market. Additionally, Prada has also been involved in sustainability efforts within the leather industry, working to ensure ethical and environmentally responsible practices in leather production.

  • Does the digital cable connection cost extra at 1and1?

    Yes, the digital cable connection does cost extra at 1and1. The cost for the digital cable connection will depend on the specific package or plan that you choose. It is important to review the pricing and details of the package you are interested in to understand the additional costs associated with the digital cable connection.

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  • Collaborative Media : Production, Consumption, and Design Interventions
    Collaborative Media : Production, Consumption, and Design Interventions

    A thorough analysis of contemporary digital media practices, showing how people increasingly not only consume but also produce and even design media.With many new forms of digital media-including such popular social media as Facebook, Twitter, and Flickr-the people formerly known as the audience no longer only consume but also produce and even design media.Jonas Loewgren and Bo Reimer term this phenomenon collaborative media, and in this book they investigate the qualities and characteristics of these forms of media in terms of what they enable people to do.They do so through an interdisciplinary research approach that combines the social sciences and humanities traditions of empirical and theoretical work with practice-based, design-oriented interventions.Loewgren and Reimer offer analysis and a series of illuminating case studies-examples of projects in collaborative media that range from small multidisciplinary research experiments to commercial projects used by millions of people.Loewgren and Reimer discuss the case studies at three levels of analysis: society and the role of collaborative media in societal change; institutions and the relationship of collaborative media with established media structures; and tribes, the nurturing of small communities within a large technical infrastructure.They conclude by advocating an interventionist turn within social analysis and media design.

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  • Content Production for Digital Media : An Introduction
    Content Production for Digital Media : An Introduction

    This book provides an introduction to digital media content production in the twenty-first century.It explores the kinds of content production that are undertaken in professions that include journalism, public relations and marketing.The book provides an insight into content moderation and addresses the legal and ethical issues that content producers face, as well as how these issues can be effectively managed.Chapters also contain interviews with media professionals, and quizzes that allow readers to consolidate the knowledge they have gathered through their reading of that chapter.

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  • Digital and Social Media Marketing : A Results-Driven Approach
    Digital and Social Media Marketing : A Results-Driven Approach

    Now in its third edition, Digital and Social Media Marketing provides a practice-led approach to digital marketing.This highly regarded textbook combines academic theory with practical examples from a range of different organisations worldwide to highlight techniques for the development and maintenance of a successful digital presence.The book’s customisable models offer organisations a way to decipher their current situation and plan a clear road map for developing a marketing strategy appropriate for the digital era. This rich and accessible textbook has been fully updated to reflect the current global landscape.The content of this third edition has been expanded to:consider the concept of GDPR as a sound framework for responsible marketingoffer a greater focus on sustainable marketing throughout, linked to the UN Sustainable Development Goalsplace emphasis on the importance of crisis and reputation managementexplore the latest material in big data, data management and data privacycover the latest in martech trends, particularly related to automation, machine learning and artificial intelligenceprovide new case studies from China, India, Nigeria and across Asia, alongside student activities and questions designed to improve learning outcomesThis textbook provides a hands-on, user-friendly platform to turn skills and knowledge into a strategic advantage.It is ideal for advanced undergraduate, postgraduate and executive students of digital marketing and marketing strategy, as well as for practitioners aiming to be at the cutting edge of digital and social media marketing.Online resources include PowerPoint slides and a test bank.

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  • Social Media Marketing
    Social Media Marketing

    The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success. Now thoroughly updated in this fifth edition to reflect the latest developments in social media marketing research and practice, and with new case studies and examples, including brands such as Apple, Cadbury, LUSH Cosmetics and Zoom. A must-read for all students and practitioners of social media marketing. Tracy L. Tuten is a professor of marketing at Sofia University, USA.

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  • How reliable are digital marketing agencies?

    The reliability of digital marketing agencies can vary depending on the agency itself. Some agencies have a proven track record of delivering successful results for their clients, while others may not be as reliable. It is important to do thorough research, read reviews, and ask for case studies before choosing a digital marketing agency to ensure they have the expertise and experience to meet your specific needs. Communication and transparency are also key factors in determining the reliability of a digital marketing agency.

  • What is the connection between PS Plus and digital games?

    PlayStation Plus (PS Plus) is a subscription service that offers various benefits to PlayStation users, including access to online multiplayer, exclusive discounts, and free monthly games. One of the key benefits of PS Plus is the monthly selection of free digital games that subscribers can download and play as long as their subscription is active. This connection between PS Plus and digital games allows subscribers to build a library of games without having to purchase them individually, making it a cost-effective way to access a wide range of titles.

  • What is better, a digital audio connection optical or coaxial?

    The choice between a digital audio connection optical or coaxial depends on your specific needs and preferences. Optical connections use light to transmit audio signals, which can result in better isolation from electrical interference. On the other hand, coaxial connections use electrical signals and can be more durable and easier to install. Ultimately, the better option for you will depend on your specific setup and the level of interference in your environment.

  • What is the connection between social media and relationships?

    Social media can have both positive and negative impacts on relationships. On one hand, it can help couples stay connected, share experiences, and communicate more easily. However, it can also lead to jealousy, misunderstandings, and conflicts if not used mindfully. It is important for individuals in relationships to set boundaries, communicate openly about their social media use, and prioritize real-life interactions over virtual ones to maintain healthy relationships.

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