Products related to Growth:
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Growth Marketing Strategy : Drive Profits and Sustained Business Growth
In an era when growth marketing has become a buzzword for quick fixes, this book provides a clear roadmap for how marketers can move on from short-term hacks and utilize their full marketing funnel to gain and retain customers across any size business in any economic environment. Growth marketing is no longer just a short-term tactical approach suitable only for start-ups and SMEs looking for easy wins.Instead, it has become a real source of long-term sustainable growth for any business, and a strategic approach that can deliver results regardless of economic environment.With marketers under pressure to consistently deliver growth in rapidly changing landscapes, this invaluable guide will provide a clear roadmap so that any marketer can develop a growth marketing strategy that delivers. Packed full of cutting-edge insights from companies like Fujifilm, GoPro, Twitch, Disney, Amazon Grocery, Tesla and American Express, Growth Marketing Strategy gives marketers practical ways to drive their business forward, moving beyond initial organic growth to a strategy that is both sustainable and resilient to changing market conditions.From exploring how to shift the mindset of the team to long-term investment and adaptability, to how your marketing team should be best structured and resourced within your organization to allow your growth marketing team to thrive, this book takes you from the fundamentals of growth marketing to how to apply it and adapt it to any challenge your business faces.
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Marketing Effectiveness : Applying Marketing Science for Brand Growth
In recent years with tightening budgets, an explosion of data points and advancements in analytical methods, marketers are now more than ever expected to deliver quantifiable results.This is where marketing effectiveness comes in. Contrary to popular belief marketing effectiveness is not just about the measuring of ROI.The lens of effectiveness must be applied to all marketing mix elements, from strategy to pricing and product, to media and advertising.It's a strategic shift that demands robust evidence-based decisions and consistent application in order to grow. Written by leading marketing practitioner, Sorin Patilinet, this book enables mid-senior level marketers to integrate the scientific methods and advanced measurements required for true marketing effectiveness into their marketing strategies, in order to reap the benefits of strong customer understanding and developing decision-making processes for growth. Covering everything from neuroscience and its application to marketing to advanced analytics and machine learning models, this book provides a comprehensive practical guide for marketers.It also takes a look into the future of how AI will impact the use of marketing effectiveness, and features real world examples from Snickers, Warby Parker and Uber Eats.
Price: 29.99 £ | Shipping*: 0.00 £ -
Marketing Effectiveness : Applying Marketing Science for Brand Growth
In recent years with tightening budgets, an explosion of data points and advancements in analytical methods, marketers are now more than ever expected to deliver quantifiable results.This is where marketing effectiveness comes in. Contrary to popular belief marketing effectiveness is not just about the measuring of ROI.The lens of effectiveness must be applied to all marketing mix elements, from strategy to pricing and product, to media and advertising.It's a strategic shift that demands robust evidence-based decisions and consistent application in order to grow. Written by leading marketing practitioner, Sorin Patilinet, this book enables mid-senior level marketers to integrate the scientific methods and advanced measurements required for true marketing effectiveness into their marketing strategies, in order to reap the benefits of strong customer understanding and developing decision-making processes for growth. Covering everything from neuroscience and its application to marketing to advanced analytics and machine learning models, this book provides a comprehensive practical guide for marketers.It also takes a look into the future of how AI will impact the use of marketing effectiveness, and features real world examples from Snickers, Warby Parker and Uber Eats.
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Strategic Pharmaceutical Marketing Management in Growth Markets
India is the largest provider of generic drugs globally.The Indian pharmaceutical sector supplies over 50% of the global demand for various vaccines and, as a result, holds an important position in the global pharmaceutical sector.This book is a comprehensive study of pharmaceutical marketing management in the Indian context and similar growth markets.The book introduces the fast-paced and multi-faceted discipline of pharmaceutical marketing management through an in-depth discussion on the genesis and evolution of its marketing concept.Combining theory and practice, it offers a strategic approach to pharmaceutical marketing from an organizational and business perspective and explicates the practical applications of it.Richly supported by case studies, the book brings together fresh perspectives and approaches equally useful for students and professionals. This book will be of interest to academicians, advanced students, and practitioners of pharmaceutical marketing and pharmaceutical management.It will also be beneficial to those interested in business strategy, decision-making, and international marketing.
Price: 35.99 £ | Shipping*: 0.00 £
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What is the difference between media production and media design?
Media production involves the creation and execution of media content, such as films, television shows, and podcasts. It focuses on the technical and logistical aspects of bringing a media project to life, including filming, editing, and post-production. On the other hand, media design involves the conceptualization and visual representation of media content, such as graphic design, web design, and user interface design. It focuses on the artistic and creative aspects of media, including layout, color, typography, and user experience. In summary, media production is about bringing content to life, while media design is about shaping and presenting that content in a visually appealing and effective way.
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Should one study marketing and digital media or business administration?
The choice between studying marketing and digital media or business administration depends on one's career goals and interests. If someone is interested in the creative aspects of marketing, such as branding, advertising, and social media, then studying marketing and digital media would be a better fit. On the other hand, if someone is more interested in the overall management and operations of a business, then studying business administration would be more suitable. It is important to consider one's strengths, career aspirations, and the specific skills and knowledge they want to acquire before making a decision.
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Does muscle growth really stunt growth?
No, muscle growth does not stunt growth. In fact, regular exercise and strength training can have numerous benefits for overall health and development, including improving bone density and promoting proper growth. As long as proper form, technique, and nutrition are maintained, muscle growth should not have a negative impact on growth potential. It is important for young individuals to engage in age-appropriate strength training activities under the guidance of a qualified professional to ensure safe and effective muscle development.
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What are growth factors or growth rates?
Growth factors or growth rates refer to the percentage increase in a specific variable over a certain period of time. In the context of economics, growth rates typically refer to the increase in a country's GDP or the expansion of a company's revenue. These factors are important indicators of the health and development of an economy or business, as they show how quickly it is expanding or contracting. Understanding growth factors or growth rates can help policymakers, investors, and business leaders make informed decisions about future strategies and investments.
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B2B Digital Marketing Strategy : How to Use New Frameworks and Models to Achieve Growth
Hone and perfect your digital marketing skills and learn how to apply them effectively to B2B marketing with the new edition of this bestselling guide. B2B Digital Marketing Strategy is a clear and practical digital marketing guide that helps readers get to grips with some of the more advanced and complex elements of B2B marketing.It gives readers an overview of the latest approaches, models, processes and solutions, as well as examples of technologies to help them deal with key current B2B digital marketing challenges such as those associated with account targeting, data utilization and digital campaign management.It expertly explains how to incorporate the latest digital methodologies into critical processes such as lead generation, customer retention and customer experience personalization.This book is an invaluable resource for any professional or student in the B2B space. Newly updated, this second edition provides two new chapters on digital retention marketing and social media strategies as well as improved guidance on campaign tracking and gamification.This practical guide is packed with global case studies and examples such as Danfoss, American Express and IBM.
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Growth Hacker Marketing : A Primer on the Future of PR, Marketing and Advertising
Your new business went online yesterday and you've got a marketing budget of zero.How are you supposed to create a movement around your product?How can you get to your first thousand - or million - customers?Starting from zero, it feels impossible. Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used the billion dollar brands built by it: Hotmail, AirBnB, Facebook, Dropbox, amongst many others. Growth hackers thrive on doing what traditional businessmen would consider impossible: creating something from nothing.They 'hack' their company's growth to create a narrative of sensational success, turning excited media, users and social media into a viral marketing force that will help their business grow exponentially. Silicon Valley has realized that growth hacking - not television commercials and billboards - is the successful start-up's secret weapon.Now growth hacker extraordinaire Ryan Holiday is ready to share his experience, teaching you how to harness the power of growth to propel you to success.Featuring insights from leading growth hackers, Growth Hacker Marketing is the essential guide to the revolutionary new approach to growing your business.
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Digital Media Production for Beginners
Written for the non-specialist media producer, this book offers a practical and engaging guide to basic digital media production using modern equipment and software. As media production tools and software become more pervasive and traditional media jobs scarcer, today’s media professionals are now expected to be content creators across multiple forms of media, often working with little more equipment than a smartphone.In this accessible manual, Griffey explains how well-crafted media can help sell products, bolster subscriptions, and influence public opinion—and how to go about crafting it in a landscape of high-speed social media consumption.Topics covered include the basics of photography, film, video, and audio production, as well as animation and building websites.Readers will learn not just how to shoot or record content, but also how to edit, compress, and share it, considering the most appropriate file types, equipment, software, and platforms to use for each scenario.After reading this book, students will understand best practices associated with almost every area of media production and possess the essential skills to get the job done. This book is an essential companion for students in communication disciplines, including PR, advertising, journalism, and marketing, looking for a solid grounding in digital media production to prepare them for the competitive job market.
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Forget the tired argument about "old" versus "new" economy say internationally renowned marketer Philip Kotler and his coauthors Dipak C.Jain and Suvit Maesincee. The Internet, globalization, and hypercompetition are forcing companies to redefine their markets, market offerings, and marketing operations so that they can compete successfully in both the old and the new economies.The scarcity of customers, not products, calls for making marketing the primary driver of strategic planning and infrastructure effectiveness.Marketing can no longer create value by being seen only as a department whose main charge is to dispose of the company's products and services.The authors urge companies to broaden the marketing concept into a holistic framework, one in which companies and their collaborators become proficient at identifying new value creation opportunities and capable of delivering products, services, and experiences that more precisely match individual customer requirements. Thought provoking and comprehensive, this book shows how to build a complete marketing platform around the exploration, creation, and delivery of superior value to customers, collaborators, and the company itself.
Price: 30.00 £ | Shipping*: 0.00 £
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What is the growth constant in exponential growth?
The growth constant in exponential growth is the rate at which a quantity increases over time. It is represented by the letter 'r' in the formula y = a * e^(rt), where 'a' is the initial quantity, 'e' is the base of the natural logarithm, 't' is time, and 'y' is the final quantity. The growth constant determines how quickly the quantity grows exponentially, with a higher growth constant leading to faster growth.
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Is it possible for facial hair growth and growth spurt to occur before penis growth?
Yes, it is possible for facial hair growth and growth spurt to occur before penis growth. Facial hair growth and growth spurts are typically associated with the onset of puberty, which can happen at different times for different individuals. Penis growth usually occurs later in puberty, so it is not uncommon for facial hair growth and growth spurts to happen before significant penis growth. Each person's development timeline is unique and can vary widely.
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Is it possible for facial hair growth and growth spurts to occur before penis growth?
Yes, it is possible for facial hair growth and growth spurts to occur before penis growth during puberty. Puberty is a complex process that involves various changes in the body, and the timing of these changes can vary from person to person. Facial hair growth and growth spurts are often some of the first signs of puberty, while genital growth, including penis growth, may occur later in the process. It is important to remember that the timing of these changes is different for everyone and is influenced by genetics, hormones, and other factors.
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What influences growth and what is good for growth?
Growth is influenced by a variety of factors such as investment in infrastructure, technological advancements, access to education and healthcare, political stability, and a conducive business environment. Policies that promote innovation, entrepreneurship, and trade can also contribute to economic growth. Additionally, a skilled workforce, efficient institutions, and sustainable resource management are essential for long-term growth. Overall, a combination of these factors working together can create an environment that is conducive to growth and development.
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