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  • Successful Product Management : Tool Box for Professional Product Management and Product Marketing
    Successful Product Management : Tool Box for Professional Product Management and Product Marketing

    Learn everything about professional product management in this bookIf you have always wanted to actively market your products, this is the book for you.This tool box for professional product management and product marketing delivers what it promises - here you get a comprehensive, indispensable and proven work aid.Klaus Aumayr shows how you can optimally manage the increasingly complex tasks and requirements for product managers.Master the complex tasks of product management with confidenceThe success of a product is primarily decided by the buyers - but also by the responsible product manager.He often fights on several fronts at once, and must, for example: introduce and support more and more products in less and less time with decreasing budgets andsimultaneously coordinate a plethora of requirements from internal departments With his book "Successful Product Management", Klaus Aumayr provides the complete tools to master these complex tasks in purchasing process management with confidence.He reveals not only important basics, but also some practical product strategies.In addition, case studies, charts and checklists facilitate the transfer into practice. The contents at a glanceThe book "Successful Project Management" covers the following three key areas:Product management: positioning, core competencies and organizational integrationProduct marketing: structures, success factors and practical toolsProcess-oriented product management: work processes, process-oriented product marketing and innovation management The fifth edition of the book has been updated and a chapter on agile product management has been added.

    Price: 49.99 £ | Shipping*: 0.00 £
  • Product Design Styling
    Product Design Styling

    'One of the only books on the subject and directly applicable across several modules and levels.' - Matt Bassett, Coventry UniversityIn this, the first product design book devoted purely to styling, Peter Dabbs helps students and professionals to understand how to style their own consumer-focused products. Providing a clear and simple breakdown of the stages in the styling process, Product Design Styling is packed with:Annotated illustrationsPhotographs of industry examplesModified images showing proportions, silhouettes and linesThe clear text and visual examples guide you through a structured professional styling process that has been broken down into digestible stages.Each stage examines and illustrates what designers should be focusing on, how to evaluate what has been designed, and how to then optimize it if required.You will also learn how to analyse and critique the styling of competitors, as well as your own work, and use this awareness to confidently produce superior designs in less time.

    Price: 25.00 £ | Shipping*: 3.99 £
  • Digital Product Management
    Digital Product Management

    The growth of digital media, products and services have changed the way companies do business.With technology moving to the forefront and consumers demanding simplicity, it is now more important than ever to understand how to deliver an end-to-end, integrated product experience.Digital Product Management demonstrates how to develop new products, launch them into the market and deliver business outcomes through the maturity of your product.With this book, you’ll learn how to deliver results, through developing your influence, creating a supportive team culture and managing your own time.You’ll also learn how to understand the needs of external customers without requirements elicitation or sign-offs, plus the difference between customer and business value, and why your product needs to create both. This practical and comprehensive guide is suitable for Product Managers looking to increase the impact of their digital products or for Business Analysts, Project Managers, Software Developers and other IT Professionals interested in transitioning into a digital-product focussed role.Recommended reading for the BCS Practitioner Certificate in Digital Product Management

    Price: 34.99 £ | Shipping*: 0.00 £
  • Material Innovation: Product Design
    Material Innovation: Product Design

    For the first time, materials technology – the single most important agent of change in our designed landscape, from the buildings in which we live and work to the clothes we wear – is analysed to show its transformation, volume by volume, of ten creative disciplines.It is being produced in association with Material ConneXion, keeper of the largest materials and processes library in the world.This volume is on Product Design, and features carefully selected products that showcase the innovative use of a particular material.It includes six specially commissioned ‘visual narratives’ by experts in the field, and an extensive illustrated materials directory with detailed information on almost 100 materials.With a preface by Michele Caniato, the President of Material ConneXion, and an introduction by Allan Chochinov, Chair of the School of Visual Arts MFA in Products of Design Program in New York, this book can be used both as the basis for new course structures and as the authoritative reference for professionals.

    Price: 25.00 £ | Shipping*: 3.99 £
  • What are your creative product ideas?

    Some creative product ideas I have include a customizable meal planning app that suggests recipes based on dietary preferences and ingredients on hand, a sustainable fashion line made from recycled materials, and a virtual reality travel experience that allows users to explore different destinations from the comfort of their own home. These products aim to provide convenience, promote sustainability, and offer unique experiences to consumers.

  • What is a product idea in marketing?

    A product idea in marketing is a concept or proposal for a new product or a modification to an existing product that is intended to meet the needs and wants of a target market. It is a creative and innovative solution to a consumer problem or desire, and it serves as the foundation for the development and launch of a new product. Product ideas are typically generated through market research, consumer insights, and brainstorming sessions, and they are essential for driving product innovation and growth within a company.

  • What are ideas for product design?

    Some ideas for product design include incorporating sustainable materials and practices, focusing on user experience and usability, creating products that are customizable or modular to adapt to different needs, and incorporating innovative technology such as IoT or AI. Additionally, designing products that are aesthetically pleasing and visually appealing can also enhance their marketability and user satisfaction. It is important to consider the target audience, market trends, and functionality when brainstorming ideas for product design.

  • Where can one study product design?

    One can study product design at a variety of institutions including art and design schools, universities, and technical colleges. Many of these institutions offer specialized programs in product design, industrial design, or related fields. Additionally, there are online courses and workshops available for those looking to study product design remotely. It's important to research and choose a program that aligns with your career goals and interests.

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  • Sketching Product Design Presentation
    Sketching Product Design Presentation

    We are very pleased to announce the third book by our bestselling writers Koos Eissen and Roselien Steur.After the worldwide success of Sketching and Sketching: the Basics the authors now shift their focus from ‘how to sketch’ to ‘why to sketch’. For designers, sketching is a daily activity that can serve many goals.You can sketch to brainstorm, to find and articulate ideas or to present a project to other designers in your team or people from other departments. And of course you sketch to present projects to clients and production companies.All these goals require different sketching techniques,which will be even more effective if you understand how people view your sketches and how you can use your sketches to improve your way of communicating what you want.

    Price: 31.99 £ | Shipping*: 0.00 £
  • Research Methods for Product Design
    Research Methods for Product Design

    This book provides the reader with a comprehensive, relevant, and visually rich insight into the world of research methods specifically aimed at product designers.It includes practical case studies and tutorials that will inform, inspire and help you to conduct product design research better.Product designers need a comprehensive understanding of research methods as their day-to-day work routinely involves them observing people, asking questions, searching for information, making and testing ideas, and ultimately generating 'solutions' to 'problems'.Manifest in the design process is the act of research.Huge technological advances in information, computing and manufacturing processes also offer enormous opportunities to product designers such as the development of 'intelligent' products and services, but at the same time raise important research questions that need to be dealt with.Product designers are, in many ways, best placed to address these challenges because of the manner in which they apply their design thinking to problems.This book demonstrates in a clear, highly visual and structured fashion how research methods can support product designers and help them address the very real issues the world currently faces in the 21st century.

    Price: 29.99 £ | Shipping*: 0.00 £
  • ISE Product Design and Development
    ISE Product Design and Development

    Designed for use in the interdisciplinary courses on product development as well as by practicing professionals, Product Design and Development 7e strikes a balanced approach between theory and practice through the authors’ emphasis on methods.

    Price: 56.99 £ | Shipping*: 0.00 £
  • Engineering Design Methods : Strategies for Product Design
    Engineering Design Methods : Strategies for Product Design

    A revised text that presents specific design methods within an overall strategy from concept to detail design The fifth edition of Engineering Design Methods is an improved and updated version of this very successful, classic text on engineering product design.It provides an overview of design activities and processes, detailed descriptions and examples of how to use key design methods, and outlines design project strategies and management techniques.Written by a noted expert on the topic, the new edition contains an enriched variety of examples and case studies, and up to date material on design thinking and the development of design expertise. This new edition opens with a compelling original case study of a revolutionary new city-car design by ex-Formula One designer Gordon Murray.The study illustrates the complete development of a novel design and brings to life the process of design, from concept through to prototype.The core of the book presents detailed instructions and examples for using design methods throughout the design process, ranging from identifying new product opportunities, through establishing functions and setting requirements, to generating, evaluating and improving alternative designs.This important book: Offers a revised and updated edition of an established, successful text on understanding the design process and using design methodsIncludes new material on design thinking and design ability and new examples of the use of design methodsPresents clear, detailed and illustrated presentations of eight key design methods in engineering product design Written for undergraduates and postgraduates across all fields of engineering and product design, the fifth edition of Engineering Design Methods offers an updated, substantial, and reliable text on product design and innovation.

    Price: 39.95 £ | Shipping*: 0.00 £
  • How can one study product design?

    One can study product design by enrolling in a formal education program such as a bachelor's or master's degree in industrial design, product design, or a related field. These programs typically cover topics such as design principles, materials and manufacturing processes, user research, and prototyping. Additionally, individuals can also learn product design through online courses, workshops, and self-study, by practicing design skills, and by seeking mentorship or internships in the industry. It's also important to stay updated on current design trends and technologies to excel in the field of product design.

  • Does Ikea buy product design ideas?

    Yes, Ikea does buy product design ideas. The company often collaborates with independent designers and design firms to create new products for their collections. They also have a program called "Democratic Design Days" where they invite designers to pitch their ideas for potential collaboration. Additionally, Ikea has been known to acquire design patents and licenses for innovative product designs.

  • What is the difference between media production and media design?

    Media production involves the creation and execution of media content, such as films, television shows, and podcasts. It focuses on the technical and logistical aspects of bringing a media project to life, including filming, editing, and post-production. On the other hand, media design involves the conceptualization and visual representation of media content, such as graphic design, web design, and user interface design. It focuses on the artistic and creative aspects of media, including layout, color, typography, and user experience. In summary, media production is about bringing content to life, while media design is about shaping and presenting that content in a visually appealing and effective way.

  • What is the question about product design?

    Product design involves creating and developing new products or improving existing ones to meet the needs and desires of consumers. It encompasses the process of identifying opportunities, conducting research, generating ideas, and prototyping and testing designs. Product design also considers factors such as functionality, aesthetics, usability, and manufacturability to create successful and innovative products that resonate with the target market.

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